The 43rd Annual Arts in the Alley, presented by Grove City Chamber of Commerce, was a huge success! Greenbaum Stiers Strategic Marketing designed and developed a social media campaign to highlight, not only the weekend, but a variety of activities (The Voice of Grove City & Community Parade), opportunities for sponsorships, and registration for artist competitions (City Easel Award). The campaign began in August (approx. 45 days before the event) and had a frequency of 2 to 3 posts per week.