Paid Advertising Specialist The Role We are looking for an experienced Paid Advertising Specialist to join our growing paid media team. This is a full-time W-2 position responsible for managing and optimizing paid advertising campaigns for multiple clients across Google Ads, Google Local Services Ads, Microsoft Ads, and Meta Ads. This is a performance-driven role where your work directly impacts client growth, client retention, and the continued growth of our agency. We are looking for someone who enjoys solving problems, improving performance, and taking ownership of the accounts they manage. Columbus, OHPosted 3 weeks ago Who We AreGreenbaum Stiers Strategic Marketing Group is a nationally recognized performance marketing agency headquartered in Columbus, Ohio. We help home service and home improvement companies across the country generate more leads, more sales, and more profitable growth through strategic marketing. From Google Ads and paid social to SEO, websites, video, and traditional media, our team focuses on one thing: delivering measurable business results. We are a 2026 Google Premier Partner, placing our paid media team in the top 3% of agencies in the United States based on performance and expertise. Last year, we generated more than 123,000 leads through Google Ads, Local Services Ads, paid social, and full-funnel acquisition strategies. We are not a vanity-metric agency. We care about helping our clients grow. That means we focus on: Qualified leads Booked appointments Customer acquisition cost Revenue Profitability If that is how you think about paid advertising, you will fit in well here. What You Will DoAs a Paid Advertising Specialist, you will: Manage and optimize 15-20 paid media accounts Monitor campaigns against established KPIs Analyze cost per lead, cost per booked appointment, and customer acquisition cost Optimize budgets, bidding strategies, campaign structure, keywords, audiences, and ad creative Review search terms and identify new opportunities Troubleshoot tracking and conversion issues Identify performance trends before they become larger problems Present data-driven recommendations Communicate campaign performance clearly with internal team members Help improve both lead quantity and lead quality Once you own an account, we expect you to know what is working, what is not, and what should happen next. Compensation & BenefitsSalary: Starting at $65,000, depending on experience Performance Bonus: Based on individual and department performance. Benefits include: Health, dental, and vision insurance 401(k) with company match Paid time off Paid holidays Career growth opportunities Clear path to increased responsibility and compensation Why Greenbaum Stiers? We are building something for the long term. Our team works hard, collaborates well, and genuinely enjoys helping clients succeed. We encourage new ideas, invest in our people, and give our team members the opportunity to make a real impact. If you enjoy continuous learning, accountability, and seeing the direct results of your work, we think you will enjoy being part of our team. QualificationsYou should have: 3+ years of paid media experience Strong Google Ads experience Experience with Microsoft Ads and Meta Ads Experience managing real advertising budgets Strong understanding of lead generation Ability to evaluate performance beyond platform metrics Strong communication and organizational skills Ability to work Eastern Time business hours Preferred Experience Home services marketing Google Local Services Ads Offline conversion tracking Revenue attribution Landing page optimization Conversion rate optimization (CRO) ServiceTitan Platforms & Tools You should be comfortable working with: Google Ads Google Local Services Ads Microsoft Ads Meta Ads Google Ads Editor GA4 Google Tag Manager CallRail ClickUp Slack Experience with ServiceTitan is a plus but not required. What Success Looks Like Success in this role means: Campaigns consistently perform at or below KPI targets Performance issues are identified early Clients receive thoughtful, data-driven recommendations Lead quality and campaign efficiency continue to improve Multiple accounts are managed without important details falling through the cracks We care about outcomes more than activity. If your work helps our clients generate better leads, improve efficiency, and grow their businesses, you are succeeding. Job Application Thank you for your interest in joining Greenbaum Stiers Strategic Marketing Group! Please complete the following form to apply for opportunities with our agency. All fields marked with an asterisk (*) are required. We are an equal opportunity employer and value diversity in our workplace. "*" indicates required fields Step 1 of 9 - 11% Personal InformationFull Name*Preferred Name (if different)Email Address* Phone Number*Address* Street Address City State / Province / Region ZIP / Postal Code LinkedIn Profile (optional) Portfolio/Website (optional, highly recommended for creative roles) Position InformationPosition Applied For*How Did You Hear About This Opportunity?*Company WebsiteJob Board (e.g., Indeed, LinkedIn)ReferralSocial MediaOtherPlease specify name*Desired Salary Range (optional)Earliest Available Start Date* EducationHighest Level of Education*High School DiplomaAssociate DegreeBachelor’s DegreeMaster’s DegreeDoctorateOtherInstitution NameDegree/MajorGraduation YearAdditional Education/Certifications (e.g., Google Ads, HubSpot, etc.) Work ExperienceMost Recent PositionCompany Name*Job Title*Location*Started* Finished* Key Responsibilities and Achievements*Reason for Leaving*Upload Resume*Accepted file types: pdf, doc, docx, txt, Max. file size: 5 MB. Cover Letter (optional)Accepted file types: pdf, doc, docx, txt, Max. file size: 5 MB. Skills and QualificationsRelevant Marketing Skills* Digital Marketing SEO/SEM Content Creation Social Media Management Graphic Design Analytics (e.g., Google Analytics) Email Marketing Branding Copywriting PPC Campaigns Video Editing Web Development Web Design Software Proficiency* Adobe Creative Suite Canva ClickUp Wordpress SemRush Optmyzer Agency Analytics Google Ads Meta Ads Manager Constant Contact Notable Projects (optional) Availability and PreferencesEmployment Type Preference* Full-Time Part-Time Contract Freelance Remote Hybrid On-Site Are you willing to relocate?* Yes No Do you require visa sponsorship to work in the United States?* Yes No HR Compliance and Legal RequirementsAre you legally authorized to work in the United States?* Yes No Have you ever been convicted of a felony?* Yes No Note: A conviction will not necessarily disqualify you from employment.Please explain*Voluntary Self-Identification (for EEOC compliance, if in the U.S.)GenderMaleFemaleNon-BinaryPrefer Not to SayRace/EthnicityWhiteBlack or African AmericanHispanic or LatinoAsianPrefer Not to SayDisability StatusYesNoPrefer Not to SayNote: This information is confidential and used for compliance reporting only.Greenbaum Stiers is an Equal Opportunity Employer. We do not discriminate based on race, color, religion, gender, age, disability, national origin, veteran status, or any other protected status. Additional QuestionsWhy do you want to work at Greenbaum Stiers Strategic Marketing Group?*What makes you a great fit for our agency?*Provide an example of a challenge you faced in a marketing project and how you overcame it.* Consent and AcknowledgmentData Privacy Consent* I consent to Greenbaum Stiers Strategic Marketing Group collecting and processing my personal information for recruitment purposes in accordance with the privacy policy. Accuracy Acknowledgment I certify that the information provided in this application is true and complete to the best of my knowledge. I understand that falsification of information may result in disqualification or termination. Electronic Signature*Date* Δ
