Home Case studies The Basement DoctorThe Basement DoctorWebsite | SEO | Rep Management The Basement Doctor provides basement waterproofing, foundation repair, crawl space services, and mold remediation services in Ohio, Indiana, Kentucky, and West Virginia.CHALLENGEThe Basement Doctor needed a comprehensive brand re-fresh, as well as a complete website overhaul.SOLUTIONWe performed a competitive analysis, studied traffic and conversion paths, and designed a funnel system to optimize phone and form-fill leads into conversions. Implemented SEO Strategies, designed assets for OTT, and optimized their social media posts.KEY FEATURESComplete website overhaulSEO and Rep ManagementBrand-specific Digital and Print assetsGet In Touch Client briefOur ApproachThe Basement Doctor has been providing award-winning services to homeowners and businesses since 1987. Due to the longevity of their success in Central Ohio and beyond, The Basement Doctor needed some refreshing as well as all the assets and support needed to thrive in this new digital age of Google Ratings, and star counts.Contact UsWhat we didGreenbaum Stiers developed a master sitemap based on years of experience, and a deep understanding of the Basement Doctor’s goals. We performed a competitive analysis, studied traffic and conversion paths, and designed a funnel system to optimize phone and form-fill leads into conversions. Our web and SEO experts designed their core service pages to yield high-quality scores in Google Ads, while marrying that content Ad copy. Greenbaum Stiers provides print projects spanning from individual product and service sheets to yard signs, door hangers, postcards, and mailers. Our Graphic designers have a great understanding of the B2C engagement through dynamic visuals, consistent branding, and clear calls to action. The Basement Doctor relies on Greenbaum Stiers to capture customer testimonials, installation videos for training, and animated promotional videos for social media. Greenbaum Stiers has The Basement Doctor dialed in to hit their lead goals. The resultsWe Delivered1High Quality scores on Google Ads2Dynamic and memorable assets across all forms of marketing3The Basement Doctor remains one of the highest rated companies with a 4.7 star ratingLet me start by saying how much I loath marketing companies! Always positive, always spinning junk and needing more money. Anthony, Mike and their team are not different with their positivity, but its genuine and they back it up by delivering, answering all the questions, dealing with pushback, and pushing back when sometimes I was wrong. Honest, hardworking, forthright, judicious, and not reactive but steadfast, and most importantly, trustworthy. Your leads, money, business, employees, goals are all in good hands. Take it from an Owner that’s very difficult to please, you cant go wrong.Colin Stapleton – Stapleton Foundation SystemsMarch 27, 2026Start the conversation with Greenbaum StiersWhether you’re a burgeoning startup or an established enterprise aiming to expand, Greenbaum Stiers is here to assist. Contact us today to schedule a no-obligation consultation and discover how our dedicated team can help your business flourish in a constantly evolving world."*" indicates required fieldsFirst Name*Last Name*Email* Phone Number*Business NameWebsite URLServices Needed (Select All That Apply) Web Development Services Digital Advertising Expertise Media Planning & Buying Services Design & Branding Solutions Strategy & Consulting Expertise SEO Solutions Analysis & Reporting ServicesAnything else you'd like to share?Yes, you can text me to get in touchBy checking this box, you agree to receive text messages (including automated or prerecorded messages) from Greenbaum Stiers at the phone number provided. Consent is not a condition of purchase. Message frequency varies. Reply STOP to cancel. Message and data rates may apply. Privacy Policy. Δ